Social Media Guard, an international campaign

Nearly nine million YouTube users have seen Coca-Cola's 2014 campaign about spreading the correct use of social media. With the campaign's name Social Media Guard Coca-Cola wanted to remind us that sometimes social media are in danger of "monopolizing" our…

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Sky Academy, the commitment of a large group

In recent years there have been some interesting media education initiatives in Italy, such as Sky Academy, the sustainability project of the pay TV platform Sky Italia, dedicated to primary and secondary schools, which provides educational workshops for students aged…

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One Ocean Foundation

A code of ethics for the protection of the sea. This is the initiative promoted by One Ocean Foundation, an organization founded in March 2018, the mission of which is to combat pollution of the oceans and promote a blue…

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A world without plastic

Plastic, now globally recognized as a problem, has for years been considered an important resource for economic development and easier daily life. From our homes to our cars, from supermarkets to entertainment venues: imagining them all without plastic can sometimes…

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Culture, an instrument of change

Culture is the only asset of humanity that, when divided between us all, becomes greater rather than smaller. This quote from German philosopher Hans Georg Gadamer reminds us of the importance of sharing knowledge and offering more learning opportunities to…

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Working towards sustainability

The testimony of Giovanni Francesco Martoccia, Sustainability Program Developer SGS Italy Everyone should consider work as a vocation, understood as the desire to achieve goals not out of duty, but out of passion. As utopian as this might seem, there…

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Health starts in the company

Workplace Health Promotion is the WHO program for the dissemination of good lifestyles in the workplace, which promotes the adoption of good practices relating to nutrition, physical activity, smoking, alcohol, road safety and sustainable mobility, well-being at work and the…

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