The “Clean Living” summarizes the ideas and values that inspire and give substance to Sofidel’s business. Clean in both the physical and ethical sense of the term. Living, as in experiencing, but also acting with respect for life, nature and people.
It is our response to the "call to action" for the future, from which the Group's sustainable development strategy originates and to contextualize its choices, policies, actions and behaviors.
“Clean Living” encapsulates the three pillars of the way we do business. The main levels through which Sofidel intends to contribute actively to the common good and to building a positive future for the planet and for people.
“Clean Living. For integrity and respect”
The people
A concept that permeates Sofidel’s way of doing business, one that is based on integrity of conduct and mutual respect. The relations that the Group develops with all its stakeholders are based on respect for the values of professionalism, competence, honesty, ethicality and transparency, and on the pursuit of practices of inclusion, sharing, participation and correct information. And, of course, it is about the courage and moral strength to imagine a positive future and to start making it today’s reality.
“Clean Living. For everyday needs”
The product
A concept that comes from Sofidel’s products, devised and developed to perform an essential task: to contribute to the hygiene and well-being of people and to the cleanliness of the home and public and work spaces. Disposable tissue paper products designed to help improve and simplify people’s daily lives and offer consumers innovative solutions that create added value in terms of an individual’s health, hygiene and integral well-being.
“Clean Living. For a healthier planet”
The environment
The concept extends to Sofidel’s approach to production, inspired by the “ecologicaltransition”, aimed at fostering the switch to an economy with a low carbon impact and reduced consumption of natural capital. This translates into responsible sourcing of forestry raw materials, optimizing the use of water resources, the energy efficiency of plants and processes, reducing waste, limiting the use of conventional plastic in product packaging, and promoting responsible consumption and a culture of sustainability.
