SOFT&GREEN 

environmental impact

ISO, nice to meet you
The idea of establishing a reference for the measurement of units of magnitude has a long history. As early as the ancient Egyptians, for example, the “cubit” was identified as a unit of measurement (corresponding to the length of a pharaoh’s forearm) to bring order to the design and construction of temples and p...

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Sustainability: knowing the past to imagine the future
Sustainability has become a major focus of the world's media. Through the contribution provided by the determination and grit of young Swedish activist Greta Thunberg, public opinion in many countries has turned its attention to this topic....

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Sustainability: some important milestones
Many milestones have marked the path towards sustainability. Rather than offering an in-depth account, to help readers navigate their way through such a complex history, Soft&Green has chosen a few dates in each decade, from the 1960s to the 1990s, to highlight some significant moments.1962: the year American b...

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