SOFT&GREEN Insights

Sky Academy, the commitment of a large group

In recent years there have been some interesting media education initiatives in Italy, such as Sky Academy, the sustainability project of the pay TV platform Sky Italia, dedicated to primary and secondary schools, which provides educational workshops for students aged from 8 to 18. Using an interactive learning experience, the company provides the young people involved with the necessary tools to deal with the news in a more aware and critical way.

The project was started in 2016 and hosts two classes a day at Sky Academy Studios, involving them in a media-educational workshop that allows students to fact check, using simple yet professional technological tools, in order to distinguish facts from opinions and recognize fake news.

During their visit to the Sky Academy, children also discover that camera operators, producers and filmmakers are needed, among others, in order to make television programmes. There are, in fact, many professionals who revolve around the world of television and without whom it would not be possible to broadcast. During the workshop the students are asked to play different roles, in some cases backstage roles, to understand that TV is not only what we see on the screen but is the result of complex team work that takes place behind the scenes.

SOFIDEL CLIPS

The Sofidel experience: translating our social role into educational responsibility

For many years Sofidel has dedicated constant attention and commitment to the education and training of the new generations. In fact, the Group is committed to helping students, teachers, head teachers and deans to develop more innovative, open training, built around skills, which is able to provide a real contribution to development in the paper industry and for the region in which Sofidel operates. The school-work alternation experience has taken on particular importance as a pedagogical and didactic method and as an opportunity for full personal training. Among the more significant partnerships are: our participation, as founders, in the Professional Technical Hub for the development of mechatronics in the paper sector; the partnership with the ITI Marchi/Forti (Pescia) for the course of studies in Paper Technology; with the ITI Ferrari (Borgo a Mozzano) and the Istituto Benedetti (Porcari) for the courses of studies in Paper Chemistry; with the Paper section of the Chemical Engineering and Mechanical Engineering and Industrial Chemistry degree courses in Pisa, and the Paper and Cardboard Master at the University of Pisa.