News

27 Oct 2017 News

“Chasing Paper” documentary airs on the National Geographic Channel

“Chasing Paper” documentary airs on the National Geographic Channel Between 28 October and 11 November 2017, the “Chasing Paper” documentary will be shown again on the National Geographic Channel – broadcast in Italy by Sky, channel 403. The documentary is a branded content project created for the Sofidel Group.

Specially produced to mark the fiftieth anniversary of Sofidel, “Chasing Paper” tells the story of one of most fascinating and most commonly used materials ever invented by man. A journey across Europe, where the British presenter Tim Shaw meets experts, historians and master paper makers, showing the secrets of papermaking and how a world without paper is inconceivable. Conceived and produced by Fox Networks Group Italy, it was shot in Italy, Germany, Wales and Sweden. Some of the filming took place inside Sofidel plants.

The documentary will air on the following dates:

28 October 20:55
29 October 09:05
30 October 12:35
31 October 17:15
03 November 19:05
05 November 18:10
11 November 22:55

The scheduling of the documentary coincides with the new Regina Blitz advertising campaign, with the new commercial – already on air since 8 October – available on the Clean It Up Italia YouTube channel via this link.

“Chasing Paper” is also available on the NatGeo TV YouTube channel in Italian and in English.